Brief:
As the Marketing Coordinator I worked on SEO, Digital Marketing, copywriting for social content and posts and optimising instagram for sales to website. Ongoing website design, useability and testing.
Email marketing and banners: The new banners aimed to show transparency of the clothing in the store and bring life to the website homepage. In my role I created weekly emails about launches of campaigns as well as prroject managed the roll out of the new website on Shopify. This involved deciding on features for the site inline with other competitiors like SSense and looking at content strategy for socials, email marketing and the website.